Longwoods International is a respected leader in marketing, advertising, and public opinion research. For over 30 years, we have assisted leading corporate and public sector clients with studies conducted across the Americas, Europe, and Asia.
Our goal is to get underneath the surface veneer of data, to uncover the real motivators that drive consumer choice and public opinion. We provide strategic guidance to help our clients evaluate their image, fine-tune their campaigns, demonstrate accountability to budget decision-makers, and make the most of their marketing dollars.
This article demonstrates through two compelling case studies, Pure Michigan and Philadelphia: With Love, that funding tourism promotion is a wise investment even in tough
times, strengthening the local economy, creating jobs,
and paying for essential government services. [...]
Discover the emotional hot buttons that drive consumers’ choice and align your image with their wants and needs […]
Shine a light on your campaign’s effectiveness and learn just how hard your marketing dollars are working for you. Fine tune your creative and media buy to enhance future ROI […]
Tap into the largest ongoing study of American leisure and business travel behavior ever conducted for the most credible source of tourism statistics [...]
Does our advertising work? How do you know? Well it worked, and we know because we have the scientific basis and proven technique to see that it worked … This is an incredible success story. As a businessman who found himself Governor, I will take an 11-to-one return any day.
Former Maine Governor Angus King
Interested in finding out how we can make a difference to your marketing program?
Contact us today.