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Branding is everything for Southern Tier tourism
November 19, 2001
What’s in a name? A lot, according to Southern Tier tourism officials. Ellicottville is known for skiing. Chautauqua for the institution and Allegany for the state park. But, as a region, the tri-county area in the Southern Tier has no collective brand name or identity. Until now. By the time Thanksgiving rolls around, leaders in [...]